Businesses optimistic about their economic prospects in Halifax, new Greater Halifax Partnership survey reports

For Immediate Release

November 27, 2012 – Halifax, NS –
The Greater Halifax Partnership’s new business confidence survey results show that the majority of businesses in Halifax continue to feel optimistic about their economic prospects.

The November 2012 survey results show:

  • 86% of businesses are positive about current economic prospects in Halifax (November 2012 performance)
  • Looking ahead: 88% feel optimistic about their economic prospects over the next five years in Halifax
  • Business climate: 65% of businesses feel Halifax is just average as a place to do business.

“Well over 80% of businesses surveyed are positive about their economic prospects now and into the future,” says Fred Morley, Executive Vice President and Chief Economist at the Greater Halifax Partnership. “Over three quarters of businesses expect their sales to increase in the next 12 months and over half plan to hire additional staff or introduce a new product or service. These positive results are in line with what we’re hearing from businesses. They are seeing the large- and small-scale - opportunities they can take advantage of in Halifax.”

Although businesses are optimistic, there is room to improve. Over 65% of businesses feel that Halifax is just an average place to do business and only 17% believe it’s above average. Results were mixed when businesses were asked about current economic conditions compared to five years ago – nearly 40% believe conditions are the same with an even split between better and worse reported by the rest.

“Businesses continue to cite proximity to business, customers and our strategic location as their greatest operational advantage. These are natural advantages we can build upon,” says Morley. “However businesses continue to cite taxes, the cost of doing business, regulation and finding labour as their major concerns. To me, this suggests that businesses are waiting for a sign that Halifax truly is open for business and ready to maximize the impact of the many opportunities that are out there.”

The Partnership’s semi-annual survey, conducted by Corporate Research Associates, surveys 350 businesses across HRM and is accurate to within +/- 5.2%, 19 times out of 20.

The full report can be found on the Partnership’s website at

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About the Greater Halifax Partnership
The Greater Halifax Partnership is the lead economic development organization for Halifax. The Partnership works to keep and grow business, attract new investment, strengthen the community and help people succeed. More than 130 businesses and all three levels of government invest in the Partnership to support economic growth in Halifax.


Krista Hall
Communications Specialist
490-7105 (o)
223-9170 (c)